UNLOCK YOUR FREEDOM

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Whether you’re commuting, popping to the shops or simply need to make journeys frequently, for many the only option would be to hop onto public transport to get around.

However, with spending time in confined spaces being actively discouraged by government officials in the fear it could prompt a second wave of COVID-19 outbreaks, the MCIA has launched a major new campaign named ‘Unlock Your Freedom’ to promote motorcycling as the safest, most isolated form of great value transport.

Though the government itself has gone to the lengths of promoting walking, cycling and even using your car as an alternative, the Unlock Your Freedom campaign puts motorcycling at the forefront as the cleaner, more affordable and convenient method of moving from Point A to B.

Many will need no reminding of the benefits of riding a motorcycle during the last few weeks. It is isolating compared with public transport, more convenient than cycling and more affordable and cleaner than driving a car.

As such, this new initiative encourages those who don’t ride to consider completing their CBT to get out on the road aboard a scooter, moped or motorcycle… and this is where we need your help.

The launch of the UnlockYourFreedom.co.uk – which is being promoted by various manufacturers and leading figures – allows prospective riders to find out everything they need to know to easily discover the benefits of owning a powered two-wheeler and how they’d go about doing so.

You can visit the UNLOCKYOURFREEDOM.CO.UK right here.

So if YOU know someone that may be interested in swapping the bus for a motorcycle, we implore that you point them in this direction… let’s see how many we can get on the road!